Hello! With over 15 years of experience primarily in the ecommerce industry, I am a seasoned Product Designer specialising in UX/UI and interaction design. Known for my ability to collaborate effectively with multi-disciplinary teams, I thrive in environments that foster creativity and innovation.

As a dyslexic thinker and problem solver, I approach design challenges with a big-picture mindset, always seeking to create meaningful and user-centric solutions. Whether it's crafting intuitive interfaces or optimising user experiences, I am passionate about leveraging design to drive positive outcomes and exceed user expectations.

Let's create something exceptional together.

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Penhaligon's
Product Detail Page Redesign

Improve engagement and conversion rates through the integration of visually captivating content

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Debenhams
Recover Abandon Basket

Re-engaging cart abandoners on-site to improve conversion

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RSA Group + Nationwide

Delivering online self-service account for Nationwide Home Insurance customers.

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Debenhams 
Beauty Club

Increasing conversion rate with an improved online journey to Beauty Club sign up.

Severn Trent Water

Delivering a single platform for call-centre agents that improved cross division support

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I have both in-house and agencies experience, and have worked on projects using agile methodology.

Some of the brands I’ve worked with:

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Want to know more?

Find me on LinkedIn or drop me an email.